When you’re selling your home:
You want to convey a feeling that gives the buyer the thought of being someone different if you’re living in this home.
Everyone is aspiring to be someone or something other than who they are now. There are buyers who are searching for the “look” of whom or what they want to be.
Buyers have a pre-conceived idea of what that looks like or whom they want to be. When they see it, they know it and they wrap their arms around the right home.
Sellers can create aspirations for the buyer’s dreams.
Sellers can curate a dream for the buyer..
Sellers can stage/style their home in a way a buyer can imagine living in the home in a different way than how they live now.
Why? It satisfies the buyer’s dreams.
Are you looking for your dream home? Do you know what you’re dreaming of?
Will you know it’s your dream-come-true home when you see it?
The buyer’s thoughts are:
If you buy this home:
You will live like you’ve always dreamed of.
You will have fun doing……..
You will be……..
Your house will be known for……..
So, dream about your next home. I’ll take you to it…Right in the clouds.
Let’s have a dream conversation. It will help you find your next home or sell your present one.
Mary Crone, Realtor®